All posts by Buck Wallert

Cooking Up A Career

Byron Franz, also known as Chef B, has been cooking since he was 13 years old, and since he can remember, he has always loved doing so.

10 years later, his passion for food is still there, and with the help of his mentor, celebrity chef DeMarco Cavil, Franz is starting to see a lot of opportunity in the cooking industry.

Chef DeMarco Cavil, who has cooked for the likes of Magic Johnson, Dwayne Wade and Bill Clinton, has trusted Franz to be his guest chef on multiple occasions.

“He will message me whenever he needs me, and I’ll go up there (Twin Cities) to help him out.  Sometimes I don’t know what I’m going into when I go up there,” Franz said.  “As summer progresses, he’s talked about us feeding the Minnesota Twins and the Minnesota United Men’s Soccer team.”

Chef DeMarco will secure a gig and message Franz to meet him at the address.

“He will bring all the food there, and I will help him finish it off and do any of the last steps,” Franz said.  “When we do these gigs, we try to have 75 percent of the food done, so that when we show up to these people’s homes, we are only spending 45 minutes to an hour there at the max.”

With a rate of $125 per plate, Franz dishes up an appetizer, entrée and a dessert.  But for first time customers, Franz lets them eat for free.

“It’s more of a way to get myself out there, and if I can do that, I think it goes a long way to show them that I actually care about my work.”

Franz has delivered his creations and hosted meals at his house in an effort to get clients hooked on his product.  This way when he opens up shop, he can get returning customers right away.

He is able to make money now from donations and tips, while also getting paid when he helps Chef DeMarco.

In an effort to get his name known, Franz has been messaging many celebrities and athletes to try and set up dates to cook for them.  To his surprise, a few responded, such as Naz Reid of the Timberwolves, and Mr. Hotspot, a Hip-Hop artist.

“When I messaged them, I didn’t expect them to actually look at their DMs because a lot of them will have their DMs still go through their general and have hundreds of messages from their fans,” Franz said.  “When they do respond back, it’s kind of a weird feeling, like these famous people are noticing your work, and they want you to come down and cook for them.”

Franz is hoping to have menu put together in the coming weeks so he can start taking orders from clients.

He usually cooks in themes for the week.  If customers like what they see, they can order from his Facebook page, or text him directly.

This week’s theme was chicken and waffles.

Earlier this week, he made waffle cones filled with mac n’ cheese and chicken.

The meal he cooked in this picture is waffle tacos with a mac n’ cheese base, filled with deep fried chicken and drizzled with a sweet honey barbecue sauce.  He then toped it off with bacon bits and chives for the garnish.

Chef B’s Chicken Waffle Tacos.

Franz journey as a chef started when he was 13 years old, cooking for his parents, grandparents and friends.  Right away, he knew this is what he loved to do.

From there he started volunteering at his church and cooking for his youth group, before getting his first job as a kitchen aid at the Good Samaritan Nursing home when he was 15.

He worked at the Good Samaritan all through high school before having to leave for college where he would chase his music dreams in Kansas.  Eventually releasing an electronic album titled ‘The Journey’ on iTunes, ultimately putting his cooking career to the side.

Things did not feel right for Franz, and after a few years away, he return home. And in 2018, he got his old job back at the Good Samaritan.

This time, as the head cook.

“The nursing home was the perfect spot for me,” Franz said.  “I got to cook for a large crowd, and it taught me food cost and food waste.  I learned a lot of what I know from there.”

Franz eventually moved on from the nursing home and took two jobs as a cook at a bar and grill called Duffy’s and a bar and grill called The Den.

After only a few months of working, Franz received a promotion at The Den and decided to work there full time.

The Den is where Franz found his love for cooking again.

He decided to take a step away from music, and apply for culinary school at South Central in Mankato, MN.

Here is where he met Chef DeMarco and took his cooking to the next level.

Franz became known locally for some of the meals he prepared like the one below.

Another Chef B creation.

But, it was his noodle cup creation, inspired by Trendy Chef, that really gained him a following.

“After I made my first noodle cup, I’ve taken the idea of being this out of the box chef, and just come up with weird creations.  It’s given me lots of attention on my social media, I have people in my DMs saying, ‘I wish you were in Atlanta, I wish you were in Texas, or New York.’ Or they will message me saying ‘what’s it going to take to get you out here.’  So, the hard work is definitely paying off, and it’s showing.”

One of Chef B’s noodle cups.

“It’s hard sometimes though, I just won’t know what to make,” Franz said. “I go to these celebrity chef profiles and gather ideas from them, and just combine them all in one dish.”

Franz does take pride in the look of his meals, but he prefers the taste to be what he is known for.

“Our professors told us, ‘you can have a plate that looks like a million-dollar plate, but it might not even taste good,’” Franz said.  “’But you can have some food that looks like a disaster and be one of the better things you’ve tasted.’”

Experimenting with different combinations, not everything turns out well for Franz.  So, he throws it away, and try’s and try’s again.

“I’ve always told myself, ‘you’re the chef, you’re allowed to do whatever you want in the kitchen,’” Franz said.  “I want to be different, and that forces me to step outside of the box.  That’s the kind of chef I aspire to be, a chef that isn’t afraid to mix flavors that don’t normally go with each other.”

Franz’s wants to be based out of Minnesota, but the ultimate goal is to travel with athletes and families as their personal chef.  He also mentioned a dream of becoming the Minnesota Timberwolves chef if traveling doesn’t work.

He is waiting for the corona virus to pass to get his first gig alone, but says as long as he is confident, he is sure he will kill it.  And from there, word of mouth will do its thing to keep the customers coming.

“This first opportunity under my brand is the biggest thing that’s going to happen in my life and is going to be the thing that changes my life,” Franz said.

With his logo selected, business cards made, and t shirts being sent out.  Franz, or more famously known as Chef B, is fully branded and ready to get his business running.

Chef B’s business cards.

Here is a link to his Facebook page where you can book meals, see his past creations and read reviews from his customers.

https://www.facebook.com/chefbdog96

 

Side Hustle- Sports Podcasting

Having the same conversation over and over can be tiresome, especially when you’re talking in circles.

One of the most common debates in sports is, “Moss is better than Rice,” or vice versa, and it usually gets nowhere.

That’s why in 2014, Garret Greenlee created a Twitter and YouTube channel where he could prove his sports-related thoughts through facts.

“I got sick of having the same conversation with people like, ‘man this guy’s good, or this guy’s good,’” Greenlee said.  “I just created an account and thought whatever happens, happens.”

The accounts grew rapidly.

After four years, Greenlee’s Best NFL Matchups had more than 20,000 followers on Twitter.

Only problem was, he had no idea what email he used when he made the account.

“I was following people way too fast, so Twitter thought I was a spam account,” Greenlee said.  “They sent an email to the account I had with it, but I had no idea what that email was, and I lost the account forever.”

Greenlee had to start all over.

Lucky for him, he had a couple friends with similar accounts, and they gave him a shout out to help build his new channel, Football Analysis.

“I only have 1,500 subscribers on YouTube right now.  Not ‘only,’ like I’m grateful for them, but I want to get to the point where I’m at 30, 40, 50, 100 thousand subscribers and do a giveaway once a month of a signed whatever,” Greenlee said.  “I do appreciate the support, but I want to get to a point where I can use this as a side income just for talking about what I love, which is football.”

Greenlee’s set up.

How does Greenlee make money with these videos?

“You have to have 1,000 subscribers,” Greenlee said.  “But within the past year, you also have to have four thousand watch hours of your content. So that took a little bit to build up.”

Four thousand hours may seem like a lot, but with browse features, you can reach more people than just your subscribers, which happened to Greenlee a few times.

“I have a couple with 30 thousand, 20 thousand views and that really gets a lot of the hours at almost the snap of your fingers,” Greenlee said.  “So, in reality you could have one video that has 60 or 100 thousand views, and you get your four thousand hours, then the rest of your videos combined could have only 500 views.”

Since the interview, Greenlee has reached the 2,000-subscriber mark with his new account.

The content is starting to pay off.

He explains this in the video.

Andy Carlson, a Winona State graduate and creator of the Purple FTW! podcast, said a Vikings vs Ravens blizzard game in 2013 sparked his interest in talking sports.

Carlson looks at all the players on the Vikings roster and analyzes the national media coverage of the Vikings, while adding his own twist of humor for his 23,000 subscribers.

“There will always be a market for fan content,” Carlson said.  “People want niched down perspective over national media jabronis.”

Here is a clip from a recent video.

With this being his side job, Carlson said he always finds the motivation to release numerous videos a day.

“The viewers who continue to make us part of their day (motivates me),” Carlson said.  “If we can be a nice little five minute break from life and give some info and some entertainment. Worth it.”

Carlson offers monthly memberships for $4.99 and $24.99 on his YouTube channel that offers extra benefits such as one-on-one chats and free merchandise.

Teespring has teamed up with Carlson and Purple FTW! to sell this merchandise that includes t-shirts, mugs and stickers.

Purple FTW! merchandise for sale on Teespring.

“It’s a very decent side hustle,” Carlson said.  “Merch is fun, and everything helps keep the production lights on.”

With the quarantine giving people more free time than ever, podcasts and YouTube may be a good pass time to listen to, or maybe even try.

Football Analysis Link

https://www.youtube.com/channel/UCjoHPnySKcDbxzaF2R8YM2Q

Purple FTW! Link

https://www.youtube.com/channel/UC6Xt29Fi1ES6C1fEtWFUFIw

Restoring Culture at Cotter

The game clock dwindles down to the final seconds as the players shake each other’s hands.

Adding the polite comment of, “good game” or, “way to shoot the rock.”

The buzzer sounds.

It’s 95-42.

The Winona Cotter boys’ basketball team has been eliminated, ending their season with a record of 2 wins, 24 losses.

For many, this would seem like a season to forget.

For the Ramblers, they have a lot to be proud of.

This was the first year for Cotter head coach TJ Lowe.

Lowe, a former college athlete and skills trainer, has worked with players on reaching goals, but has never had a whole team to lead.

“I did a lot of individual work with people,” Lowe said.  “Like somebody that’s Division-II and they want to get to a better school, or even Division-I.”

Lowe started with the boy’s freshmen team at Winona Cotter during the 2015/16 season  before working his way up to Junior Varsity.

Coach Lowe drawing up a game plan for the Ramblers.

There he coached for two years before a job promotion pulled him away.

After a year away from the teams, Lowe found a way to clear his schedule, and according to him, was asked back by “popular demand.”

Coming into the 2019-20 season, the Cotter boys’ basketball program had not had a winning record in their division for the past ten years (MNBasketballHub.) Coach Lowe wasn’t sure what he was getting when he held the first practice last fall.

“They were freshmen when I was still there, so one or maybe two kids would come up for a half in a tournament and I’d let them play a couple minutes,” Lowe said. “Other than that, I knew nothing about my team.”

The team rostered only three seniors, two of those injured, and a bunch of juniors and sophomores who hadn’t seen solid minutes at the varsity level.

Worse, the team had become used to losing.  The narrative surrounding the Cotter boy’s basketball program had dropped significantly since their championship runs of the 1980s.

Coach Lowe said he believes he can reinstate the powerhouse narrative of Cotter basketball.  He knows it’s going to be one step at a time.

“I think a lot of kids don’t get to their full potential because the mental side of it is holding them back,” Lowe said. “All year I said, ‘we have to come together as a team first, we can’t bicker.’”

Being able to play as a team helped the Ramblers secure two victories on the season, but there were many more successes being made throughout the year.

After the first couple losses, Coach Lowe rallied his team , and promised improvement.

“First they came in hanging their heads, and I said, ‘Hey, this is just the beginning.  We are going to put time in the gym, and we are going to get better,’” Lowe said.  “We have to believe that we are going to do that, we have to take these steps.  Next thing you know, people are starting to shoot better, we had multiple people in the top 100 of Minnesota basketball, in all divisions.”

Seeing the ball go through the hoop is definitely a confidence booster, but Lowe said he knew that was the beginning.

“The next hump was knowing what it was like to maintain a lead or be able to stay in the game,” Lowe said.  “We did get the one win against Coulee-Christian, but that is the one we were expecting to win.”

Thinking of the progress as a step by step solution sounds like a simple task.  It is not.

“You have to go through the trials and tribulations.  Otherwise you have no idea what you are doing out there,” Lowe said.  “They could have easily just said, ‘this blows, I don’t want to be here.’  But man, they just kept with it and I was very proud of them.”

Having a good relationship with the players is a must for Lowe.  With team and individual meetings, he has a chance to talk with each player and know what’s going on.

Ryan Todd has been around the Cotter boys’ basketball program for a few years as the junior varsity coach and has noticed the changing narrative of the varsity program.

“It’s not so much winning and losing games,” Todd said.  “Seeing their skills improve, and getting comfortable on the floor I think helps them buy in.  It’s night and day how much better we are from the first practice.”

Watching the final game of the season, the progress and effort can be seen by anyone in the crowd.

Down 43-4 to start the game, frustration was running high as, “oh my god, we’re bad,” was muttered on the bench during a stretch of turnovers by one of the players.

Coach Lowe called a timeout and brought his team back together.

The ensuing five minutes was like watching a completely different team.

Plays were being executed, shots were falling, defensive stops were being made, and next thing they knew, they went on a 14-4 run against the number one team in the section.

Coach Lowe called another time out and brought his players in.

From the huddle you could hear Coach Lowe yelling, “this is how it is, this is how it could be!”

“This is how it is, this is how it could be!”

The game did end 95-42, but the second half was much closer than the first.

“It’s amazing how far we came, especially in a section like ours.  It was so easy to give up, but we kept stepping forward,” Lowe said.  “They made such a big jump this year, it was amazing, I’m very happy.”

Links

https://www.mnbasketballhub.com/standings/show/5372012?subseason=651301

Finding A Voice

I wake up, It’s Thursday.

The Winona State University women’s basketball team leaves today at 3:30 p.m. for games in Marshall, Minnesota and Sioux Falls, South Dakota.

I, being the radio guy, cannot miss the bus as the men’s team does not arrive before the start of the women’s game.

Time to pack my bag and prepare for the fourth weekend on the road this season.

I’m a bit nervous as I’ve never really got on talking terms with any of the players.

They all do their thing while I sit there quietly and mind my business.

I’ve covered the WSU basketball teams for three years while working at the campus radio station, 89.5 KQAL, so you’d think I’d have a better relationship than this.

It’s just not the case.

I get to the bus stop, say hello to Coach Scott Ballard, and take my seat.

I’ve debated sparking conversation, but I don’t feel like the team is interested in my small talk, plus I feel like they discuss basketball enough as it is already.

Hours later, we arrived in Marshall.

They eat their team meal together at Texas Roadhouse or Pizza Ranch, I usually eat off to the side, then we head to the hotel for the night.

I’ve said two words since the start of the trip.

Team meal at Pizza Ranch in Marshall, Minnesota.

Being secluded and keeping to myself isn’t what I’d like to be doing, it just happens.

The nerves of saying something stupid or sitting where someone else wants to sit triggers my anxiety.

My boss and longtime radio professional Doug Westerman explained that it’s not unusual for radio personal to be introverts off the air.

“They just want that high energy ‘Hey everyone! Blah blah blah we got a great day in store for you!’ then all of sudden you’re walking down the hallway and they give you a nervous ‘hi.’”

How could someone be an introvert and be on the radio where you talk for hours?

Pat Broe, former KQAL Program Director and Sports Director, described the flipping of the switch from off-air to on-air as being trapped in a corner with no way out.

“There’s something about when that red light comes on that you have to start, you can’t do anything but be that person,” Broe said. “You’re trapped in a corner, you are live on air, there’s thousands of people listening to you, and you have to figure out a way to entertain them.”

Sounds pretty intense, but I found that to be accurate.

Waiting in the hotel lobby until the team leaves for their shoot around.

In the morning I checked out of my room at 11 a.m.

I sit in the hotel lobby until we leave for the game at 3 p.m.

5 o’clock rolled around and I plugged in the comrex, got my mics into position, and waited for my producer Ryan “Baby Shaq” Mandli to send the call my way.

“That’s going to do it for the Warrior Tip-Off Show as Buck Wallert is waiting in the R/A Facility in Marshall Minnesota, take it away Buck,” Baby Shaq said.

And I picked it right up with, “Welcome to the R/A Facility over here in Marshall Minnesota as we have a good match up in store for you tonight as your Winona State Warriors take on….”

Like that flip of a switch, I was in a zone.

Calling the Tip-Off Show before the women’s game in Marshall.

From saying two words in almost an entire day, to rattling off names, stats, and match up history, you would think I knew these players their whole lives.

Anything to paint the best picture possible for the listeners back home, as according to Doug Westerman, “radio is the theatre of the mind.”

Not talking at all, to saying thousands of words, then right back to not talking after the game bothered me.

It just didn’t make sense.

Mike Martin the original KQAL radio jock and now the guy who keeps the radio station going, met with me the next day and explained how radio gives you confidence.

“It makes you think on your feet, spontaneously, and being kind of a shy kid, you’re doing it in a room by yourself, so that kind of helps too,” Martin said. “You’re talking to people, but they aren’t right in front of you. You’re by yourself, but you’re not talking to yourself, there’s maybe hundreds of people.”

Thinking of the amount of people listening to me makes me even more nervous, do I sound okay? What if I say something I shouldn’t or panic?

And panic is just what I did the first time on air.

Pat Broe reflected on the first time we were thrown into the spotlight.

“It’s a day you and I will never forget.  I was producing and co-hosting, you were hosting, and neither of us knew what the heck we were doing.  TJ Leverentz and Tyler Jeffries kind of just gave us the keys and let us go and let us fail, and we did,” Broe said.  “I think we went to commercial 25 or more times; we didn’t turn our mics off one time, and there might have been a word that the FCC doesn’t like that got on the air.  Basically, anything that could have gone wrong went wrong.”

That was just over three years ago.

Now when I go on air, I have fun with it, take it and run.

Notes or no notes I was going to think of something.

“It’s so funny too, I thought I was prepared for that day, I thought I had enough information to put a show together, but I was not even remotely close,” Broe said.  “Now putting together a pregame show is easy.”

But it’s not always as easy as he says, when you’re having a bad day, you still have to be happy go lucky on air.

Martin explained this well when talking about his experience as a disc jockey.

“I had been just having a horrible bad day or something, and I was just grumpy…. Then I flip the mic on and immediately I’m cheering and I gotta play the role, I gotta play the radio guy,” Martin said. “Flipped the mic off again and went back into grumpy mode. This other guy in the control room with me said ‘how did you do that, how did you just change personality like that.’ And I’m just like ‘hey, that’s what they pay me to do.’”

I receive $20 for each game I call, as well as the free hotel rooms and couple of meals.

But, the radio has given me a voice, so I’d say I’m living the dream.